• Oversaw communications and marketing for 20+ units related to university instruction.

I write strategic communications plans, keep messaging on-brand, and review

analytics to ensure project success.

• Web manager for 20+ university websites. Update websites as needed. Provide

daily support and troubleshooting. Launched three websites in the first five months of

the job while retiring under-utilized websites. Review analytics to inform user experience

and search engine optimization.

• Directed Office of Instruction communication, including biweekly email updates to

internal staff, the university’s teaching faculty and students. Redesigned and revamped

newsletter to maximize readability and open rate. Created editorial calendar

and wrote or edited all content while updating lists of contacts to ensure timeliness,

accuracy and keep key stakeholders informed.

• Administered summer semester campaign to increase student summer semester

enrollment. Planned campaign from emails to display ads, stickers to videos, while

monitoring enrollment numbers to reach the goal of 5% increase in enrollment a year.

• Managed student workers who write, shoot video and design graphics to ensure

quality. Made sure students were learning and gaining resum  skills while working to

improve the university.

• Created a Thanksgiving video for the office that resulted in increased views and

compliments from around campus.

• Planned events including a farewell party with a surprise video and photo slideshow

(created in-house). Designed and ordered a photobook for employees to sign to show

appreciation.

• Served on university-wide committees and planned instruction awards for faculty.