Marketing and design

Revamped logo approval process
Oversaw a new logo approval system to coordinate logo approval for Trademarks. The system ensured proper logo usage and improved design aesthetics.

Branded mugs

Designed and ordered mugs for nonprofit member recognition program. The branded mugs promote the group and help members feel pride in the club and valued as members.

Tailgate tent

To increase awareness of running group.

Branded merchandise

Worked with vendors to create more banded

merchandise for the group.

• Neck gaiters for membership renewals (left)

• Business cards to hand out to perspective members at races and local events

• Started annual member awards program to recognize members for achievement, volunteering, progress, and involvement. (Part of an overall strategy to build member pride and greater group recognition.)

Graphic design

Poster

Created a poster and handouts to create a new award for faculty.

Infographic

Created for graduate school research project

Accompanied story on free course sign-ups at the UGA Georgia Center. I analyzed data and pulled out key numbers to show key figures on who signed up for the courses.

Social media

Sample photos from social media

Managed social media for local running group.

• Started group Instagram

• Managed and moderated group's very active Facebook page—promoting races, discussing running topics from friends to run with to running in the heat strategies and more. Got Facebook page to 1,000+ likes. Answered numerous queries a day.

• Monitored social media for issues.